BLIS.SURF is a Chicago-based freshwater lifestyle brand engineering sustainable apparel for the migration from inland Great Lakes environments to coastal saltwater conditions. Rooted in the 3RD Coast, we build climate-positive, ethically produced garments designed for movement, durability, and seamless transition between freshwater and ocean environments.
Explore our men’s and women’s collections, featuring our ACTV and CHIL technical silhouettes. Built with strict commitments to sustainability, our modular systems offer high-performance alternatives to fast-fashion compromises.
